10 REASONS WHY SEO IS IMPORTANT

Search engine optimization is one of the core parts of digital marketing. SEO is a process through which we can rank high our website on the Search Engine Result Page (SERP).

in this article, we discuss the 10 most important reasons why SEO is important.

1. Optimization not only ensures a higher ranking, but also a better user experience


Good user experience means that your website will rank higher. A mobile-friendly design, a good integration of relevant photos and videos, interesting texts that ensure that users stay on the page longer and lower your bounce rates: SEO optimization is also a user-friendliness optimization.


 


2. Organic search accounts for up to 64 percent of all website visits worldwide


According to a  2019 sample study by marketing organization, globally up to 64 percent of all traffic would come from organic search, 15 percent from links, 12 percent from direct, 6 percent from SEA, and 2 percent from social media. So you miss a lot of visitors if you ignore SEO.


 


3. SEO leads on average to a higher conversion rate than marketing aimed at attracting customers


Customers who end up on your website via a search term are more inclined to actually make a purchase than customers that you consciously attract through marketing.


 


4. Via inbound methods (including SEO) you collect more leads than with outbound methods


In line with reason number three, it has also been established that many more leads are generated via inbound methods such as SEO, links, blogs, and social media than traditional marketing practices.


 


5. A high ranking in local search results leads directly to more visitors and higher sales


We've talked about why local SEO  pays off before, but the numbers don't lie. According to Google, 50 percent of people using a local search term on a mobile device visited a store the same day. 18 percent of those searches resulted in a same-day sale.


 


6. Marketers consider SEO one of their most effective digital strategies


A   Salesforce study among marketers found that 66 percent of them consider SEO effective to highly effective. However, 7 percent said their SEO efforts were not very effective or not at all effective.


 


7. SEO gives more credibility to your brand


 


8. SEO usually requires less work than other inbound methods


A page, once optimized for search engines, requires less maintenance then, blogging or maintaining some social media accounts. You just have to keep an eye on your visitor numbers. If that falls back, you may have to redo your optimization.


 


9. Being on the second or third page of search results in almost zero visibility


When you look up something, do you look beyond the first page of search results? If the answer is no, you are definitely not alone. More than 7 in 10 of the total number of clicks happen on page one of the search results. If you want any degree of visibility you will have to turn to SEO or invest part of your budget in SEA.


 


10. The lion's share of consumers first conduct a digital survey before making a purchase, digitally or physically


Research shows that the vast majority of consumers and B2B buyers first search online for information about products. If you do not have a digital presence in search engines, you will miss out on a lot of potential customers.


So these are the 10 reasons why SEO is important if you want to learn more about SEO than you join our Best Digital Marketing Course In Udaipur at Digi Trainers. In this course, you will learn the 66+advaned module of digital marketing. for more information please visit our site ( Digi Trainer )


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https://jaipur.storeboard.com/blogs/education/5-digital-marketing-skills-you-need-to-master-in-2020/3017929


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